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Walter Outdoors

Communications and PR/marketing – consulting and freelancing

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Services

PUBLIC RELATIONS

Strategize. Map it. Make it happen.

Campaign Strategy, Creation & Management

Who are you trying to reach? What misconception are you trying to correct? What is the media saying about you? Time to change that. Let’s reroute your path and get ahead of the news. Through research and discovery, I’ll build a custom campaign plan—then guide it from the first step to the summit, managing every stage until you reach your goal.

CONTENT CREATION

Fuel for the journey. Stories that stick.

Campaigns and freelance

From sharp headlines to immersive visuals, I create content that gets attention and keeps it. Whether you’re building a brand in the backwoods or launching a product in the city, I’ve got your creative essentials covered:

  • Email campaigns
  • Blog posts & website copy
  • Editing & rewrites
  • Photography & short video
  • Infographics, memes & motion content
  • Articles & press releases

    Content Marketing

    Content is your compass in the digital wild. With content marketing, we’re into the full marketing cycle from research to promotion to measurement and optimization. By sharing meaningful stories — blogs, videos, social posts — you guide your audience to trust your brand. I help you craft content that sparks curiosity, builds loyalty, and inspires action without the hard sell.

    Social Media Content

    Think of social media as your trailhead—where people first meet your brand. I help you show up consistently with content that’s engaging, on-brand, and ready to start conversations.

GENERATIVE ENGINE OPTIMIZATION (GEO)

Be discovered. Stay visible.

You could have the best gear (or offer) in the world—but if no one can find you, what’s the point? I optimize your content so you’re easier to find in the wilderness of online search results and artificial intelligence results, driving more organic traffic to your website and expanding your digital footprint.

PAID ADVERTISING and INFLUENCER CAMPAIGNS

Climb the summit. Stake your claim.

Drive a paid advertising campaign, with creatives such as Google Display and social media ads, to quickly drive brand awareness and traffic to your desires website landing page.

Or, if needed, we will identify top social media influencers and negotiate a contract with them to sing your praises on their high-traffic platforms.

BRAND MESSAGING

Find your voice. Carry it far.

Before you start broadcasting into the unknown, you need a clear message. I’ll help you uncover the tone, voice, and storytelling style that speaks directly to your audience—so your message doesn’t get lost in the noise.

PUBLIC SPEAKING

Inspiring the next generation of explorers.

Have a student group curious about creative careers, winding paths, or building something from scratch? I speak to K–12 audiences about career exploration, communication, and the unexpected routes we take through life. I can tell them how to find a career they’re passionate about. Presentations available upon request.

CONSULTING

Help me help you

A great option for small businesses.

Email Nick Walter at Nick@GetWaltered.com.

Contact Nick

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