{"id":4,"date":"2017-02-04T17:26:12","date_gmt":"2017-02-04T17:26:12","guid":{"rendered":"http:\/\/walterationsmedia.com\/index.php\/home\/"},"modified":"2025-12-22T23:30:18","modified_gmt":"2025-12-22T23:30:18","slug":"home","status":"publish","type":"page","link":"https:\/\/walteroutdoors.com\/index.php\/home\/","title":{"rendered":"Services"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4\" class=\"elementor elementor-4\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-258e247b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"258e247b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-194d4487\" data-id=\"194d4487\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50b1fd31 elementor-widget elementor-widget-text-editor\" data-id=\"50b1fd31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>PUBLIC RELATIONS<\/b><\/h2><h6><b>Strategize. Map it. Make it happen.<\/b><\/h6><h3><b>Campaign Strategy, Creation &amp; Management<\/b><\/h3><p><span style=\"font-weight: 400;\">Who are you trying to reach? What misconception are you trying to correct? What is the media saying about you? Time to change that. Let\u2019s reroute your path and get ahead of the news. Through research and discovery, I\u2019ll build a custom campaign plan\u2014then guide it from the first step to the summit, managing every stage until you reach your goal.<\/span><\/p><h2><b>CONTENT CREATION<\/b><\/h2><h6><b>Fuel for the journey. Stories that stick.<\/b><\/h6><h3><strong>Campaigns and freelance<\/strong><\/h3><p><span style=\"font-weight: 400;\">From sharp headlines to immersive visuals, I create content that gets attention and keeps it. Whether you\u2019re building a brand in the backwoods or launching a product in the city, I\u2019ve got your creative essentials covered:<\/span><\/p><ul><li><span style=\"font-weight: 400;\">Email campaigns<\/span><\/li><li><span style=\"font-weight: 400;\">Blog posts &amp; website copy<\/span><\/li><li><span style=\"font-weight: 400;\">Editing &amp; rewrites<\/span><\/li><li><span style=\"font-weight: 400;\">Photography &amp; short video<\/span><\/li><li><span style=\"font-weight: 400;\">Infographics, memes &amp; motion content<\/span><\/li><li><span style=\"font-weight: 400;\">Articles &amp; press releases<\/span><br \/><h3><strong>Content Marketing<\/strong><\/h3><p><span style=\"font-family: 'Roboto Serif', sans-serif; font-size: 1.0625rem;\">Content is your compass in the digital wild. With content marketing, we&#8217;re into the full marketing cycle from research to promotion to measurement and optimization. By sharing meaningful stories \u2014 blogs, videos, social posts \u2014 you guide your audience to trust your brand. I help you craft content that sparks curiosity, builds loyalty, and inspires action without the hard sell.<\/span><\/p><h3>Social Media Content<\/h3><p>Think of social media as your trailhead\u2014where people first meet your brand. I help you show up consistently with content that\u2019s engaging, on-brand, and ready to start conversations.<\/p><\/li><\/ul><h2><b>GENERATIVE ENGINE OPTIMIZATION (GEO)<\/b><\/h2><h4><b>Be discovered. Stay visible.<\/b><\/h4><p><span style=\"font-weight: 400;\">You could have the best gear (or offer) in the world\u2014but if no one can find you, what\u2019s the point? I optimize your content so you\u2019re easier to find in the wilderness of online search results and artificial intelligence results, driving more organic traffic to your website and expanding your digital footprint.<\/span><\/p><h2>PAID ADVERTISING and INFLUENCER CAMPAIGNS<\/h2><h4>Climb the summit. Stake your claim.<\/h4><p>Drive a paid advertising campaign, with creatives such as Google Display and social media ads, to quickly drive brand awareness and traffic to your desires website landing page.<\/p><p>Or, if needed, we will identify top social media influencers and negotiate a contract with them to sing your praises on their high-traffic platforms.<\/p><h2><b>BRAND MESSAGING<\/b><\/h2><h4><b>Find your voice. Carry it far.<\/b><\/h4><p><span style=\"font-weight: 400;\">Before you start broadcasting into the unknown, you need a clear message. I\u2019ll help you uncover the tone, voice, and storytelling style that speaks directly to your audience\u2014so your message doesn\u2019t get lost in the noise.<\/span><\/p><h2><b>PUBLIC SPEAKING<\/b><\/h2><h4><b>Inspiring the next generation of explorers.<\/b><\/h4><p><span style=\"font-weight: 400;\">Have a student group curious about creative careers, winding paths, or building something from scratch? I speak to K\u201312 audiences about career exploration, communication, and the unexpected routes we take through life. I can tell them how to find a career they\u2019re passionate about. Presentations available upon request.<\/span><\/p><h2><b>CONSULTING<\/b><\/h2><h4><b>Help me help you<\/b><\/h4><p><span style=\"font-weight: 400;\">A great option for small businesses.<\/span><\/p><p><em><strong>Email Nick Walter at Nick@GetWaltered.com.<\/strong><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-de31f7c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"de31f7c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a5b64f4\" data-id=\"a5b64f4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e6bdf4 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"8e6bdf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"index.php\/contact-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact Nick<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>PUBLIC RELATIONS Strategize. Map it. Make it happen. Campaign Strategy, Creation &amp; Management Who are you trying to reach? What misconception are you trying to correct? What is the media saying about you? Time to change that. Let\u2019s reroute your path and get ahead of the news. Through research and discovery, I\u2019ll build a custom&#8230;<\/p>\n<p class=\"more-link-wrap\"><a href=\"https:\/\/walteroutdoors.com\/index.php\/home\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;Services&rdquo;<\/span> &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_post_was_ever_published":true,"footnotes":""},"class_list":["post-4","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P8mOwp-4","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":1061,"url":"https:\/\/walteroutdoors.com\/","url_meta":{"origin":4,"position":0},"title":"HOME","author":"nickwalter","date":"September 4, 2022","format":false,"excerpt":"Communications and PR\/marketing consulting and freelance for hire: Nick Walter Based in Phoenix, Ariz., Nick Walter uses more than 25 years of experience as a communications and PR\/marketing pro to promote the outdoors and amplify your story. With specialized outdoor, natural resources and conservation experience working at entities such as\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/walteroutdoors.com\/wp-content\/uploads\/2017\/02\/FishAZpic2-300x234.png?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/pages\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/comments?post=4"}],"version-history":[{"count":147,"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/pages\/4\/revisions"}],"predecessor-version":[{"id":2025,"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/pages\/4\/revisions\/2025"}],"wp:attachment":[{"href":"https:\/\/walteroutdoors.com\/index.php\/wp-json\/wp\/v2\/media?parent=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}